Yoga Studio Manager
The Yoga Studio Manager is responsible for ensuring an exceptional customer experience at YogaSix Oak Park. He/she will lead a team of Yoga Instructors and Sales Staff to meet and exceed studio sales, member experience, and financial performance goals.
About you:
- Experienced yoga and/or fitness instructor seeking growth and expansion of your yoga and fitness career
- Passionate about building community through health and wellness and enthusiastic about the benefits of yoga
- Motivated, organized and goal oriented with proven ability to exceed performance objectives
- Emotionally intelligent with ability to use empathy and ‘firmness’ in managing staff and addressing customer needs
- Creative and analytical, using both qualitative and quantitative sources of information to create ideas and motivate staff and community to achieve goals
About YogaSix Oak Park
- New, growing business in the heart of downtown Oak Park’s shopping and entertainment district
- Woman owned and led
- Diverse community of yogis and staff
- Fun, engaged community that loves pets, coffee and supporting local businesses
- Part of the wide well known xPonential Fitness family of franchises with extensive corporate support and training
This position is primarily responsible for the growth of the studio by working with the studio owner and regional sales director to actively promote the studio to prospective members, customers, and business partners.
The yoga studio manager is also responsible for coaching and developing the studio staff at YogaSix Oak Park and maintaining an optimal yoga education schedule for customers and staff. The ideal candidate for this position is an experienced yoga instructor able and willing to teach a minimum of 2 classes per week and establish genuine relationships with studio members.
This is a part time, 30+ hour per week role eligible for bonus and commission based on achieving performance goals. This position is eligible for expansion to full time based on overall studio results after 90 days. Interested candidates will participate in a robust interview process that includes:
- -15 minute Screening interview and 15 minute class demo (in studio preferred)
- -Two, 30-45 minute behavioral interviews with the studio owner and corporate sales director
- -Final two-way discussion reviewing compensation, schedule, performance objectives, and onboarding plan.
Position Responsibilities
Sales - achieve studio profitability and growth targets through strategic, relationship based selling
- Generate new customer prospects for the studio through referrals, business to business networking
- Lead the sales process achieving high-quality relationship-based sales and role modeling effective selling to staff
- Manage and grow all revenue streams including Memberships, Retail and Teacher Training
Marketing - consistently generate new sales prospects and potential visitors to the studio through multiple channels
- Create and execute an ongoing marketing plan based on studio needs with a focus on new client acquisition, activation, retention and loyalty
- Identify and implement marketing activities across multiple channels: in studio, business to business, social media, organic prospecting, out of studio events, etc.
- Schedule/participate in Grassroots Marketing partnerships and event development on a weekly basis to drive new guest traffic
Customer Service and Member Experience - provide the highest quality membership experience leading to high customer satisfaction and loyalty
- Ensure all members have a high-quality experience in studio
- Address and resolve customer service issues
- Design activities to promote member engagement
- Monitor and implement tactics to manage member attrition
Management and Planning - ensure the day to day operations of the studio run smoothly and are on track to meet studio performance objectives
- Work with Studio Owner and Director of Education to optimize class schedule on an ongoing basis
- Recruit, hire, train, supervise, coach, mentor all studio staff
- Monitor performance metrics daily and work with staff and corporate support to intervene when needed
- Work closely with Studio Owner and National Sales Director to create and implement a plan to grow studio revenue from memberships, class packages, workshops, trainings, private lessons, external events, and retail sales.
- Participate in studio, regional and company-wide meetings and trainings as needed
Qualifications
Sales
- Strong experience and history of performance in retail/service, fitness sales, and/or studio gym management
- Proven experience in the full lifecycle of lead management (generating, following up, and closing leads)
- Highly confident in generating personal sales, training and managing staff in sales strategy
- Ability to achieve sales objectives across all revenue streams: memberships, retail, and teacher training
Yoga & Fitness
- 200 hour yoga certification from a YogaAlliance accredited provider
- Experience teaching in a studio environment
- Proven ability to grow classes and establish community with class participants
Communications and Customer Service
- Ability to excel in a fast changing, diverse environment
- Strong customer service skills
- Excellent communication and strong interpersonal skills across various mediums (in person, telephone, email, etc.) Must be fluent in English and have solid writing and grammar skills
Management
- High emotional intelligence; treats all customers and staff respectfully and professionally, even in challenging situations.
- Team leadership experience, with positive track record of staff supervision
- Adaptable and aware of opportunities for improvement
- Highly organized, proficient in data management, ability to prioritize and meet deadlines
- Strong attention to detail and accuracy
- Professional, punctual, reliable and neat
- Trustworthy and able to handle confidential information
- Proficient with computers and studio softwar